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Calculated bets
A framework for taking risks without being reckless
Mar 16
•
Alex Su
6
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Calculated bets
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2
February 2024
Business as usual
Some of the associate jobs that disappeared during the Great Layoffs of 2023-24 aren't coming back
Feb 17
•
Alex Su
17
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Business as usual
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9
January 2024
Painkillers vs. Vitamins
Why the best marketing strategy is so dependent on what exactly it is you're offering
Jan 9
•
Alex Su
15
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Painkillers vs. Vitamins
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December 2023
What I'm watching for in 2024
My view of the legal ecosystem, and why I'm going to pay close attention to generative AI, new Biglaw offerings, and the rise of "independent" attorneys
Dec 23, 2023
•
Alex Su
20
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What I'm watching for in 2024
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A new podcast
Plus the latest on what's happening at the intersection of law and technology
Dec 10, 2023
•
Alex Su
3
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A new podcast
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9
Betting on yourself, part 2
Answers to commonly asked questions from my last article, like how to find your superpower & how to guard against survivorship bias and minimize risk
Dec 2, 2023
•
Alex Su
16
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Betting on yourself, part 2
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November 2023
Betting on yourself
Why finding the right place for your unique superpower can help you achieve outlier-level success
Nov 24, 2023
•
Alex Su
38
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Betting on yourself
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13
Past performance is no guarantee of future results
The real reason why lawyers love credentials so much, and how it makes us fragile and disconnected from reality
Nov 11, 2023
•
Alex Su
21
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Past performance is no guarantee of future results
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5
Becoming famous
Some thoughts on the pros and cons of niche fame, three years after first going viral on TikTok
Nov 6, 2023
•
Alex Su
14
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Becoming famous
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15
October 2023
The different types of rainmakers
My thoughts on an article from the Harvard Business Review about the different types of revenue generators at law firms
Oct 24, 2023
•
Alex Su
3
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The different types of rainmakers
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AI will invert the biglaw pyramid
an existential threat to the traditional model of biglaw firms
Oct 15, 2023
•
Alex Su
and
Cece Xie
16
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AI will invert the biglaw pyramid
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September 2023
How to choose the right opportunity
A framework for evaluating what problems are worth solving
Sep 30, 2023
•
Alex Su
13
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How to choose the right opportunity
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