Off The Record

ALSPs: Legal AI’s Secret Weapon

Why this segment of the legal ecosystem will be critical to AI adoption among lawyers

Aug 24 • 

Alex Su

14

3

Legal AI’s Next Breakout

The products are good enough. What’s missing is a way to get them into the hands of the lawyers at scale.

Aug 3 • 

Alex Su

14

3

July 2025

First draft of my book is complete!

It's about how lawyers in business development roles can turn their meetings into revenue

Jul 27 • 

Alex Su

7

1

Keeping the magic alive

How to scale your team's impact without destroying what makes it so effective

Jul 12 • 

Alex Su

5

2

April 2025

Some quick updates April 27, 2025

Catching you all up on what I've been working on, and what I'm focused on these days

Apr 27 • 

Alex Su

3

March 2025

Understanding demand

How my experience on social media and legal tech sales helped me figure out how to develop the "skill of demand"

Mar 15 • 

Alex Su

11

January 2025

Building your corporate brand

It starts with the people in your organization and how effective they are at being ambassadors to your target audiences

Jan 25 • 

Alex Su

9

November 2024

Game selection

The thing holding you back isn't lack of work ethic or inadequate intelligence, it's that you've chosen the wrong game to play

Nov 27, 2024 • 

Alex Su

8

8

Sources of leverage

I attempt to explain the underlying factors that enable lawyers to have a bigger impact while working the same amount

Nov 2, 2024 • 

Alex Su

4

October 2024

Some advice for Legal AI startups

What most outsiders just don't get about the legal industry

Oct 19, 2024 • 

Alex Su

29

9

September 2024

The real story behind my career pivot

How my upbringing and unique circumstances in my personal life influenced my eventual decision to leave the law

Sep 28, 2024 • 

Alex Su

25

9

What I learned at Evisort

Why I decided to join a relatively unknown AI startup back in 2019 and what I took away from the entire experience

Sep 22, 2024 • 

Alex Su

6

2