Sitemap - 2023 - Off The Record

What I'm watching for in 2024

A new podcast

Betting on yourself, part 2

Betting on yourself

Past performance is no guarantee of future results

Becoming famous

The different types of rainmakers

AI will invert the biglaw pyramid

How to choose the right opportunity

Problems worth solving

How to create compelling content on LinkedIn

When your startup gets acquired

How To Use LinkedIn For Business Development

The Unicorn's Guide To Career Pivots

The lawyers are leaning into AI

Creating effective marketing content

Sell outcomes, not hours

How to create repeatable sales for your legal startup

Are legal tech startups back?

Introduce yourself to the community!

Questions from the audience, part 2

Sanctionable conduct

Why lawyers are bad at business development

Embrace what makes you different

The good eggs need clout

Questions from the audience

It's all supply and demand

ChatGPT betrays the lawyers

The right way to sell at a conference

What I learned at CLOC 2023

This time is different

Go where you're a unicorn

Overcoming the timing problem

Your margin is my opportunity

Going after the bad guys

How the lawyers are reacting to AI

Optimizing your LinkedIn profile page for marketing

The line on the resume

The right way to do LinkedIn

When you're in the business of selling hours

Discovery, the secret behind effective sales pitches

Being a great associate is overrated

Introduction to outbound sales

How AI will cross the legal chasm

The Value Of Catastrophe

How to generate sales pipeline

Technology created a market opportunity for law firms

Sales

Marketing by engaging with the community

The most valuable players

Experimenting methodically

Simple v. Complex Sales

AI won't replace lawyers

Expensive lawyers

Signs of change